Mind Your Business: Sierra Commons Will Host a Business Ignitor Course


Starting September 13, Sierra Commons will begin offering a seven-week Business Ignitor course designed to help local small business owners and those looking to open a business become savvier and more informed in their endeavors.

According to Robert X Trent, Founder and Executive Director of Sierra Commons, the course will be aimed at local micro-enterprises that are starting up or growing. It covers many different topics, he said, that are fundamental for any enterprising individual, touching on finance, marketing, strategy, planning and law.

“Frankly, there are a lot of online courses and we’ve been doing it for over a decade,” Trent said. “What sets us apart, the secret sauce, is that it’s part business education, but part about building strong bonds between students.

“We create an environment where people can overcome their fears. It is nothing that can be put in textbooks or lectures. We’re just creating a great environment where people can find support and solutions, and know they’re not alone.

The Business Ignitor course has been running since 2010 and takes place twice a year: once in the spring and once in the fall. This fall’s course will begin on September 13. The program can be found on the organization’s website, http://www.sierracommons.orgalong with a list of instructors, content, dates and times.

The course is limited to 20 participants; Trent said places are filling up. Decreasing prices are available, and no one will be turned away from the lowest price.

“Sierra Commons is going all out for the Business Ignitor course,” Trent continued, “and we provide every resource at our disposal to students to ensure they succeed. (It’s) not for kickers of tires but for those who are serious and motivated to start their business. Students went from idea to earning their first dollar in seven weeks.”

Trent pointed out that many locals have a “secondary hustle” and are motivated to make it their primary career.

“If they have been thinking about starting a business or are dissatisfied with their career and have always had the passion and dream of starting a business, now is the time. There is a tremendous amount of support available. Now is the time . Life is too short.”

For more information about Sierra Commons and the Business Ignitor course, please visit sierracommons.org.

Jennifer Nobles is a staff writer for The Union. She can be contacted at [email protected]


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